Perfection

Well, perfection has its pros and cons.  How long should you work on an idea? Distractions, not sure, wanting things to be the best or at least competitive. It seems that brands lose their luster after a certain number of years. People are fickle. In today and out tomorrow.  You have to put some serious thought and marketing into keeping a brand alive for a long period of time. Staying socially relevant is not easy. Bear with us as we slowly roll out our collection, we are always seeking perfection.  What makes a brand different from the other is a generic question in order to get recognition. Thinking of a name that’s short and simple. Well, we have the longest one name of any brand I believe. 15 letters long. There are two-word brands that are as long or longer. If you know any single word brands let us know.